The Scotch Whisky Training School
Introduction
Spend a day “immersed” in the world of Scotch Whisky with our whisky course. And gain the “Certificate of Expertise” recognised by the Scotch Whisky Industry.
A mixture of hands on activities and different learning styles are covered to make the day entertaining and fun as well as highly educational and informative.
Ideal course for;
Anyone who sells and serves
Scotch Whisky
Enthusiasts
The Hospitality Industry
Benefits of our training include:
- Increased knowledge
- Increased confidence in serving
- Ability to sell more effectively
- Increased ability to upsell
- Extensive Training Notes
- Develops a real passion & enthusiasm for Scotch Whisky
Bespoke Scotch Whisky Training Courses
We also cater for businesses that may require special courses on a date to suit your diary on our premises or yours.
The Course
The day is split into sections covering all aspects of Scotch Whisky. Price £150 inc VAT per delegate includes;
Content of course;
Malt & Grain whisky production
The Art of Blending
Scotch v The Best of the Rest
History & Development
Sensory Perception
Comparative Tasting
International Markets
Selling & Serving Whisky matching for customers
Exam
Comprehensive Manual
Lunch in Amber restaurant
Full day of training Materials to take back to train your team (on request)
Certificate of Expertise (on successful completion of exam)
There is a 40 minute exam to ensure that candidates leave with the valuable knowledge & skill that will help them sell Scotch Whisky. Candidates will be informed of results by post, and will be awarded Distinctions, Merits or passes where appropriate.
Your Experience
" I would like to express our appreciation for allowing us to attend last Tuesday’s class. Back home in California we are telling everyone about the class. It was beyond expectation, we learned more than we could have hoped for it made a huge difference to our distillery visits in Scotland.
A little suggestion from me, a name change to The Scotch Whisky (One Hell of an) Experience could be in order. "
Ian Williamson
"An easy way to train the team boosting confidence, enthusiasm and sales."
Keir Sword, Royal Mile Whiskies
"Fun, informative and great value, run by an enthusiastic and dynamic team."
Mark Polson, Manager, Virgin Pensions & Whisky Enthusiast!
"I would encourage anyone with an interest in Scotch Whisky to consider this opportunity."
Alan C Bell, Director of Personnel, The Edrington Group (Highland Distillers)
